The target audience for my music magazine are young people, aged between 18 and 25 years, who are creative and fans of indie and acoustic music. They are from a middle class family and aspire to make in big and be taken seriously in the arts world.

My mood boards show things such as brands, shops and hobbies my audience would have. They are creative, social people who like going to gigs and festivals and making memories.

My advertiser’s mood board also reveals information about my target audience, as it shows products and companies they would be interested in. The apple logo suggest that they are technology savvy and wealthy, and the designer labels and make up show they are fashion conscious within their own group. The hair dye shows the slight rebellion and wanting to be different. The starbucks and tickets again shows wealth and that a social life is important but they aren’t the type of people who hang around on street corners.